Are you using all the features of LinkedIn?
LinkedIn has become an even better marketing and networking tool, especially if you take advantage of all its features. Use the birthday and work anniversary alerts on your contacts page to regularly stay in touch. Add interest to your profile with videos and other rich media, and make sure you have a company page set up for your business, as well as pages to highlight specific product or service offerings. The Whose Viewed Your Updates feature lets you see who’s interested among your first-, second-, and third-degree connections.
Read the full article here:
How to Use LinkedIn to Build Relationships and Generate Leads | Social Media Examiner